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Wednesday, June 14, 2006

Buying Health Insurance Online: How to Protect Yourself

Shopping for most anything on the internet can be a daunting adventure. Between the sensory/information overload that can overwhelm even the most experienced searcher,the rampant scams and slick misrepresentations, it is easy to become fatigued and frustrated through the whole process. Doing business with "household brands" doesn't necessarily get it. Being obsessive to an extreme about personal information is a must.

The cutting-edge new trend in online advertising is "behavioral targeting", a methodology which attempts to garner, classify and store consumer profiles in a supposedly benefical, uncompromising manner to the online searcher......The point is, it comes at us from every direction, non-stop, when we are online. Always know how and to what end any personal information you provide is going to be used. No one ever has the right to your personal information without soliciting your informed permission first.

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